ECOMMERCE WEBSITE PROFESSIONAL An extensive ecommerce system

CORE WEBSITE FEATURES & SUB-SYSTEMS

Home Page

An elegant home page will be designed for the website. Inner page template will be designed in coherence with the look and feel of the home page. All dynamically generated pages will also have matching look and feel.

Inner Pages

Admin based creation and management of list of links for displaying static pages. This sub system will help you build static pages of information about your company, the management team, products & services, credentials, quality policy, vision & mission statement, terms and conditions, privacy policy, etc.

• Create list of links in a multi-level hierarchy
• WYSIWYG type editor interface to easily manage/update content of each static page attached to a link.
• Content can include text, tables, numbered and bulleted lists, images and links.
• Various types of content pages that can be built include - Normal content page, catalogue, bulletin board and photo gallery.
• Content write-ups can be written in multiple languages. On the same page, you can have write-ups in a mix of languages. Also, product details and specifications can be filled up in a language of your choice.
• Alternatively, you can also make your website multi-lingual by activating a default language and one or more other languages. The ecommerce system will allow you to provide content for all your pages in the other languages as well. The multi-lingual system is designed in such a way to enable you to add content translation in other active languages at your own pace. Wherever, a translation is not available, the text will be displayed in your default language.

FAQ Management

This system will allow creation of unlimited FAQ categories. Under each category you can define unlimited number of frequently asked questions and their answers.

A search facility will allow website visitors to carry out a keyword based search in FAQ System.

Customer Testimonial Management

This will be a facility to collect customer testimonials via a form. Website administrator will have the option to view all such testimonials submitted and decide which ones are to be displayed on the customer testimonial page for public viewing.

Contact/ Sales Enquiry Form-to-Email

The contact page will show contact information, phone number, fax and email. This information will be editable from admin control panel. There will also be a contact/enquiry form. On submission, the form data will be emailed to a designated email address with copy to form submitter as acknowledgement.

Contact Support Form-to-Email

You can instantly build a contact support form-to-email page for receiving all customer support requests. On submission, the form data will be emailed to a designated email address with copy to form submitter as acknowledgement.

Contact Billing Form-to-Email

You can instantly build a contact billing form-to-email page for receiving all customer billing related queries. On submission, the form data will be emailed to a designated email address with copy to form submitter as acknowledgement.

Intelligent Site Search

This system will allow a customer to search for a filtered list of products based on multiple search criteria and keywords provided. The searched products so listed will have order button along side so that customer can select products and add to their shopping cart from the search results page itself.

Customer Interaction

• Recommend/ Send a product information to a friend.
• Recommend entire website to a friend.
• Print full product information. Print the page being viewed.
• Send viewed page link by email.
• Make website the default home page in user's browser.

PRODUCT MANAGEMENT

Product Display

• Create a hierarchical structure of unlimited product-categories and sub-categories
• Product title, model number, description, features list, exclusions, customer guidelines, delivery schedule, product image, price setting, discount plans, tax applicable, weight for shipping cost computation.
• Add attributes like size, color, etc, to create variants within a Product
• Search Products with keywords
• Featured products display by tagging select products as specials.

Product Options & Pricing

• Define product options (i.e. color, size)
• Define product option attributes (i.e. red, blue, green for option color, and like wise)
• Define separate price for each option if options affect price.
• Define pricing based upon quantity ordered so as to provide volume discount.
• Define a Base Currency. Define additional currencies that you may deal in. The website will allow you to display prices in one or more currency. A maximum of 3 currency is permitted. Pricing of items can be done in any of the enabled currencies. The system will automatically compute prices in other currencies based upon exchange rates defined by you from the backend admin system.

Product pricing system

Define Product pricing based on

• Product attributes
• Quantity of purchase
• Customer (buyer) level wise discount
• Price validity start and end period

Special Offers management

• Launch Special seasonal and time limited offers on select products
• Such special offers are highlighted throughout the website
• Special price is shown next to actual price

Tax Rules configuration

• Configure Tax Rules based on country & state.
• Choose between Shipping-Address based tax calculation (state & country) or Store-Owner based tax calculation (if supply is rendered through multiple suppliers or multiple warehouses)

Shipping/ Freight rules configuration

• Add your own shipping carriers and shipping rates.
• Define shipping rates based on shipping carrier, state & country.
• Facility for buyers to provide a different shipping address than their registration address.

CUSTOMER MANAGEMENT

Customer Registration

• Secured Customer Signup using 256 bit SSL.
• Activation of customer account by following up link in activation email sent to customer, so as to verify the authenticity of customer and filter out fraudsters.
• Friendly Shopping Cart for customer for shopping convenience. Facility to Modify/Drop Cart items.
• Order acknowledgement email sent to customer on placement of order.
• Payment confirmation email sent to customer on confirmed receipt of payment.

Customer Account Control Panel

• Secure Customer Login through SSL.
• Edit Customer Registration details.
• Edit Contact Information. Four types of contact information maintained, viz. Main contact, Technical contact, Shipping contact & Billing contact.
• Change Password
• Recover lost password. Passwords are stored in the database in encrypted form for added security.
• View Transaction/Order history
• View all unpaid transactions and complete the payment
• Add adhoc fund to customer's debit account maintained by the ecommerce system. The customer will be able to draw from this debit account balance to make payment for future purchases. Refunds to customer can also be done by crediting to the customers debit account.
• View Shopping Cart contents

Customer Management by website Administrator

• View all registered customers. Various filter options to reach a customer's record quickly.
• Edit customer record.
• Activate accounts of customers who fail to receive the activation email and inform you about the same.
• In special cases, Add customers offline and activate their account.
• View customer orders and transaction records
• Update order status after receipt of payment and after shipping of goods.
• Send Email to specific customer, a customer group or all customers.

Customer Levels/Shopper Groups

• Define various customer levels/shopper groups
• Assign a shopper group to a customer. By default all customers registered will automatically be assigned a default group. Subsequently website administrator can alter the shopper group of each customer.
• Assign global customer level wise discounts.
• When a customer is logged in, all prices will be displayed according to discounts applicable to the customer based upond his global customer level discount and other prevaling discounts.

ORDER MANAGEMENT

Shopping Cart

• Customer is forced to login or signup before adding items to his shopping cart, so that customer specific pricing, tax rules and shipping options are displayed.
• Auto tax calculation
• Auto freight calculation
• Drop products from shopping cart
• Edit quantity of products in cart

Order Process

• Checkout procedure after shopping is complete
• Order summary display on checkout page.
• Customer registers when placing order
• Repeat customers need only login to place orders
• Secure transactions with SSL
• Choice of shipping options
• Choice of payment options

Order Confirmation

• Automatic email notification for new registration.
• Automatic email acknowledgement for each order.
• Copies of emails sent to email address of store owner.

Order Management

• Suitable Admin interfaces to view and process every order received.
• View IP Address of source computer used by customer while placing an order. Can be used to analyze customer's location vis-a-vis the address provided.
• Cancel orders where payment is not completed.
• Handle refunds in case of orders cancelled by customer. This will be partially automated as refund payment process would vary from one payment gateway to another and in most cases will have to be handled directly from the account interface provided by the payment gateway service provider. Our system will allow you to make necessary entries so as to tag the order as cancelled and update the related customer order & transaction records.
• Email alerts to customer on change of order status.

WEBSITE PROMOTION & SEO

SEO

The web pages generated by our ecommerce system are clean and clearly separate out content from associated javascript and css codes, making the pages very search engine friendly. Further, the page architecture is designed keeping search engines in mind so as to give your website pages better rank with search engines. Even though the website pages are application and database driven, superior caching technology is implemented to ensure faster page downloads.

Your ecommerce website will be submitted to popular search engines.

One way inward link will be provided from 5 popular portals managed by us to further improve your search engine rank.

An AD, linking to your website, will be provided in one of our popular portals to further increase visibility of your ecommerce website.

Sitemap Generator

The sitemap page is automatically generated based on static links and product categories/sub-categories added by you from the backend admin. Thus the sitemap is always kept updated, an essential point for SEO.

RSS Feeds Generator

RSS feeds are automatically generated for all product categories and will have links in appropriate pages. Any product added or modified will automatically update the corresponding feeds.

Detailed Website Statistics

We provide very detailed website statistics using AWstats. You will get daily reports of number of unique visitors, number of hits, monthly summaries both in tabular and graphical form, page wise hit report, country wise access report, search engine wise, keyword wise and key phrase wise reports. Plus many other types of reports will be generated that will enable you to analyze the traffic on your website and decide upon your SEO & promotion strategy.

ACCOUNTS

A full-fledged backend accounting system is providing with the ecommerce system. All online transactions will automatically percolate into the accounting system under respective ledgers. You will have a facility to pre-configure your chart of accounts and the default accounts for various customer and order related transactions. Where sales are made in a currency other than your base currency, the accounting system will carry out forex gain/loss computation automatically. You will also have the facility to carry out manual journal entry to record all offline expenses and transactions so as to have your entire accounts in one place.

REPORTS

Various Reports will be generated at various places of the admin and consolidated reports will be generated at one common place to enable you to download reports as MS-XLS files. These reports shall include:

• Sales report for a selected period
• Country wise sales report for a selected period
• Customer wise sales report for a selected period
• Product wise sales report for a selected period
• Further filtration to limit a report to say customer wise report for a selected period for a specific country, and so on.

Daily Shop statistics

A summary with number of customers, number of orders, 5 newest customers, and so on.

PAYMENT GATEWAY INTEGRATION

• Various online and offline payment options are provided for. You will have the option to Enable/Disable payment options as per your requirement.
• Integration with online payment gateway for receiving payments via Credit card, Debit card, Net-Banking and other suitable online modes. Purchasing of merchant account from a payment gateway service provider is excluded and shall be purchased by you directly. Computer Solutions will provide any required assistance to help you select an appropriate payment gateway service provider. Computer solutions will also carry out the necessary software integration so that your ecommerce website can talk to the payment gateway service provider's software to enable receipt of online payments.
• Offline options like payment by wire transfer, by cheque, and cash in advance or cash on delivery will also be integrated.
• There will also be an option to pay from customer's debit account balance. Customer will be able to charge his debit account with lump sum amounts and draw from this debit account as and when desired, whenever he makes a purchase.
• Currency converter with payment gateway service provider to convert total order amount from base currency to customer's currency at the time of making payment. This facility is usually available at the payment gateway interface and provided by most payment gateway service providers.

MULTI-USER WEBSITE ADMINISTRATION

A user friendly and secure admin control panel is provided that will allow the website administrator to manage the entire ecommerce system from remote from a web browser. The administrator will be able to assign additional admin users and for each user assign specific permissions, viz. NO ACCESS, VIEW ONLY, VIEW+EDIT, VIEW+EDIT+DELETE for each sub system. This way you will be able to assign various data owners to manage different sections of the website simultaneously. The system will allow decentralized and distributed data entry.

All systems and sub systems as detailed above and elsewhere on this page will be manageable from the admin control panel.

A Configuration module in admin will allow you to set certain aspects of your ecommerce store, viz. Store name, Store logo, Email addresses, Location, Base Currency, Configuration for payment gateway, etc.

The interface designs are such so as to make it very easy to use by any one with little bit of computer and internet knowledge. The Admin interfaces are very easy to understand, with quickly accessible online help available wherever needed. The system administrator does not require any specialized software knowledge. Hence training needs are negligible. Computer solutions shall provide all necessary help and support to the users all the time, so that they are able to understand how to use various sections of the system and do not face any difficulty. All such support is provided by email.